Re: hyundai genesis sedan
^I agree with you. The way Hyundai is going, they will be a threat in due time. Yeah Honda, Nissan, and Toyota have a long time reputation built, which counts for a lot...but that is no guarantee when you have a rising star offering a great product with great incentives to buy. At one time GM, Ford, and Chrysler were monsters in this country, and marques like Honda, Toyota, and Nissan were the underdog...but in due time they did better business and attracted more buyers. Then GM, Ford, etc started having problems.
Currently neither Honda, Toyota, or Nissan can match what Hyundai is doing with their company because the company's infrastructure does not allow them to sell cars the way Hyundai does. This is the advantage Hyundai has, at least for now.
The other factor that may tip the scale is the economy, people are and have been ready for change and fresh ideas, which has aided greatly in Hyundai's rise. And Hyundai is basking in that light more and more. Again, as it stands now - it could change.
Personally I am not impressed with any of Toyota, Honda, or Nissan's mainstream lineup in the design department, and would take a Genesis easily over a Maxima/Altima, Avalon/Camry, or current Accord. The design, value, and service is all there imo when it comes to Hyundai, and in time should worry the others. Or not, they may adapt and change the way they do business. But it doesn't look that way.